The big picture: Established on 21 January 2023, the Sahab Network marked a new initiative by the IRIB's international office to shape an accurate perception of Iran among global audiences. Emphasizing storytelling across online radio channels, the network aimed to develop and execute media sub-projects and large-scale initiatives aligned with policy objectives across 27 language services.
The network showcases content centered around the Iranian narrative across various domains such as cultural, social, epistemological, ideological, historical, political, economic, and progress-related topics. Additionally, it addresses regional and global issues. The content presentation follows suitable and standard web and social media formats. In some priority languages, the network uses Internet television, and in some languages, it uses online radio or frequency radio to broadcast its produced content.
What they are saying:
- The Director of Sahab Network at IRIB World Service Hossein Sheikhian states that we aim to influence the public opinion of elites in target nations with a comprehensive understanding of civilization and an awareness of power conflicts within this civilizational sphere. This approach is rooted in the principles of the Islamic Revolution of Iran. Additionally, we strive to foster intellectual and discursive engagement within the minds of our target society regarding their own concerns. Consequently, Sahab's media products through its sub-brands exhibit distinctive features across all production formats.
- The Head of the Islamic Republic of Iran Broadcasting (IRIB) Peyman Jebeli views the establishment of the Sahab network as aligning with technological advancements in media, leading to increased dissemination and impact of international media messages in various languages across target countries. Jebeli also revealed the inauguration of Turkish Press TV and Portuguese Hispan TV network of the at IRIB World Service, which previously operated solely in Spanish. Jebeli highlighted that Portuguese-speaking African and European nations, particularly Brazil, will benefit from this expansion.
Go deeper: Uzbek Radio began its enlightening activity in 1992; Russian Radio in 1946; Persian Dari Radio in 1980, and Taleshi Radio in 2004. Along with German, Spanish, Albanian, English, Italian, French, Swahili, Hausa, Bengali, Japanese, Chinese, Malay, Hindi, Istanbul Turkish, Armenian, Kazakh, Azeri, Assyrian, Tajik, Turkmen, Arabic, Hebrew, and Pashto, they have been operating in the formats of radio broadcasts, internet radios, news websites, and internet television since the middle of last year with a new approach and under the title of the Sahab network.
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